Can we be too good to our customers? No way! Our customers are the backbone
of our business! They're right no matter what!
But I'm sorry to disagree with you. As small, honest and legitimate
businesses _ we have a tendency to place our product quality above money.
While this is the "right" way of building a strong, solid business; there
are customers that will try to take advantage of you. You have to learn how
to notice this possibility coming and "bow out gracefully" without losing the
customer.
Remember that most newcomers to the world of mail order think that they are
ordering from BIG companies just because we have a company name! They cannot
conceive how poor and struggling a lot of us really are. They think we can
absorb costs and because they are poor themselves, will often try and take
advantage of people like us. (If they only knew the many times I have
personally had to hold an order up for mailing because I couldn't afford
the 52c to mail it back, or the guy who bounced a $2 check and caused a
close friend of mine to go "in the hole" $15 in bad check charges.)
But because we are honest people who place our product ABOVE money we
sometimes let people walk all over us. In fact _ a mail order buddie of mine
(who distributes shareware computer disks) is normally so happy when she gets
an order that she gives the customer almost 10 times more than what they pay
for. She is so excited about keeping a customer that she goes overboard to
make them happy.
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